Helping students & teens secure the support they deserve, with Alimentos
We were brought on-board at the initial, conceptual stage of the project, to build
a new legal service aimed at helping young adults receive the parental support they deserve. RVLT created a fresh identity and trained a gif-using chatbot to help reach this at-risk audience.
Project lead: Jan Kaše
Creative Director: Dirk Wright
Strategy & Copywriting: Josef Havlík
Graphic Design & Illustration: Lucie Koutníková
Build: Mirek Beneš
Coding: Michal Šindelař & Petr Bryx
Community Management: Fanda Čech
Web Design
Brand Strategy
Corporate Identity
Meet Klára!
She isn’t receiving support from one of her parents, and it’s making her studies impossible
So she reaches out to Alimentos for legal aid, where a chat bot (available 24/7) guides her through the first steps, telling her exactly what she needs to do
Klára takes photos of all the necessary documents and sends them to the chat bot. The process is fast + easy, saving everyone time & money
When everything’s in order, Klára’s work is done. Alimentos lawyers step in and no fees are deducted until Klára gets the support she is owed <3
Our solution
RVLT Digital was involved in the very creation of the business, from market analysis and naming of the service, to branding, web design and build, including the training of a chat bot to assist teens in the early stages of their journey.
The corporate identity and user experience was the end result of extensive research into the target audience (young adults & students), and uses an attractive design language catering directly to this demographic.
The result
A successful launch of the service with very positive feedback from new and potential customers, plus a surge of interest through searches and organic traffic. Analytics and a data-driven approach continue to help shape and sharpen the overall strategy, messaging, and design approach.
An important service
“Knotted cables, cats, phones, gifs, wine... just a few of the artistic details we used to speak directly with the target audience.”
From family businesses to Fortune 500’s — we’re here to help,
wherever you are.
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